We’ve just launched the completely revamped and redesigned website for Humanetrics, a consulting company dedicated to creating extraordinary performance, passionate employees, and creative thinkers.

Humanetrics is the brain-child of author, consultant, trainer, and keynote speaker Jay Forte. We built and launched Jay’s first Humanetrics site a couple of years ago. For the new site, he asked us to emphasize features that would enable discussion and collaboration — two values that are key to his training and consulting.

Jay’s work emphasizs sharing ideas and powerful discussions, so we built his site using WordPress, a blog-style content management system that allows him to easily update the site, add blog posts regularly, and gives users a chance to comment and discuss topics with each other. With this kind of group-communication tool in place, the new Humanetrics site has a framework to enable the sharing and creation of powerful ideas.

To create this site, we did something we’ve never done before: created a custom WordPress template. WordPress uses design templates to provide easily changeable “skins” for its sites. Many designers release templates free to the community, but in order to give Humanetrics a unique, appealing design to match its content, we created our own template.

In addition to that, we used WordPress plug-ins that will reduce spam, allow page-level search engine optimization, create a Google/XML sitemap for improved search engine visibility, and much more. When combining this new site with its blog features and Jay’s email newsletter, the new Humanetrics site is a dynamic communication and collaboration tool that will help grow business across the country.

Visit the new Humanetrics site.

This entry was posted on Tuesday, July 24th, 2007 at 4:31 pm and is filed under Sites Launched. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.