We are proud to announce that today we launched the website for OBT Music. The launch of the website marks the formal debut of the the company. It also represents an unveiling of one of the most interesting, technologically complex, and advanced sites we’ve launched in recent years.

OBT Music is a stock film-music library designed for use by film and television producers, documentarians, corporate filmmakers, video game studios, and students, among others. The site features over 1,500 music cues, as they’re called in the industry, at launch. These music cues are designed for use in productions as transitional music, themes, to run under opening and closing credits, and wherever else you’d hear music in a production.

OBT Music is Tom Phillips and Tom Martin, two film music composers from central Massachusetts. Their resumes are impressive: Tom Phillips wrote the theme music for PBS’s Antiques Roadshow, both of them have had their work used in dozens of PBS series and documentaries, including The American Experience and NOVA. They have also done work for programs shown on HBO, The Discovery Channel, AMC, TLC, Lifetime, and A&E. Their work has contributed to many award nominations and wins, including Emmys.

The work that Tom and Tom do is different from what is offered by other music libraries because it is written exclusively to be used in productions and has the benefit of decades of experience in the industry behind it.

The OBT Music project took advantge of virtually every service that 3000k offers. To complete this project we employed:

• Website design
• Custom web application programming and databse development
• E-commerce design and construction
• Search engine optimization
• Email marketing
• Copyediting
• Hosting and Stats

The most technologically interesting components of the site — from our persspective, and likely those of other web developers — is the site’s search tool and licensing process. The search tool was built using AJAX. By employing this new technology, we were able to provide a user interface that is much smoother, more powerful, and more like a desktop tool than any other web-based music cue library we’ve seen. We hope this tool will really help OBT stand out in their industry.

The licensing checkout process also makes use of AJAX and a single-page checkout system that has been shown to reduce cart abandonment and improve sales.

We’ve very excited to see OBT launch. We can’t wait to see how it’s received by the film and television production industry. We expect it to make a big splash.

And next time you enjoy the music in a movie or television program, check the credits. You may see OBT Music listed there.

Visit the new OBT Music website.

This entry was posted on Monday, August 6th, 2007 at 4:13 pm and is filed under Sites Launched. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.