Archive for the 'News' Category

Guts & Glory: Find a Cure for Colitis

Sunday, September 16th, 2007 by Eric

For over three years I suffered from a severe case of Ulcerative Colitis. The support of my family, friends, co-workers, clients, associates and acquaintances was the blessing that helped me survive. I’m proud to say that as a result of my illness I’m a stronger and better man.

That said, I would never wish this upon anyone (no matter what the silver lining may be). So I’m even prouder to announce that this year my wife, Katharine Tapley, will be participating in the New England Guts & Glory Walk to raise funds and find a cure for Colitis.

Please find out more about the walk or make a donation to support Kate via the links below. She’s walking with our baby in the stroller and, as in the past, I’m sure she’ll have wonderful notes and photos to share after the event!

Guts & Glory Details

Kate’s Fundraising & Donation Page

Thank you on behalf of myself, everyone else suffering from this disease and their friends, family, and loved ones who must sit by as they suffer. Your support will make a real difference in the lives of thousands.


XHTML + CSS Ninja Wanted!

Wednesday, September 12th, 2007 by Eric

We’re looking for an XHTML and CSS whiz, available immediately. Someone who can code up designs that are accessible, cross-browser and cross-platform compatible, and that utilize the most appropriate mix of current and emerging front-end technologies. Your work will directly impact our efforts with a rapidly growing client list, our Web 2.0 projects, and the long-term success of our company.

If that sounds like you, submit a copy of your resume and work samples to employment@3000k.com.

Read on for the details…. (more…)

Worcester Rocks!

Sunday, September 9th, 2007 by Eric

A new video at YouTube about our fair city. This was produced by the Colleges of Worcester Consortium to help promote the city to college students. I think it does a good job of highlighting fun and cultural aspects of the city to young professionals, too. Hint, hint, you awesome front end designers and XHTML gurus!


Computers, Camera, Printer and Scanner for Sale

Saturday, August 25th, 2007 by Eric

We’re going through our normal cycle of equipment upgrades and are selling much of our used equipment on eBay. If you’re interested please check out the links below and, of course, bid often!

Epson Stylus R200Epson Stylus Photo R200 w/Ink Cartridges
A good little inkjet printer from Epson.


Epson ScannerEpson Expression 800 Scanner
This trusted scanner has been in the 3000k family for seven years. It includes a SCSI cable to connect to your computer, and a transparency adapter (great for slides).


Apple iMacApple iMac G5, 2GHz, 20″ Display
This has been a great design machine and has worked flawlessly for us over the years. A good machine if you’re still running PowerPC software (like Photoshop CS2 or earlier), or need to be able to run OS 9 apps.


Apple PowerMac G4Apple PowerMac G4, Dual 867MHz
This machine has been upgraded (lots of memory and drive space) and served as our internal office server from 2003-2007.


Apple PowerBook G4Apple PowerBook G4 Titanium, 1.0GHz
This PowerBook was my main machine for over three years and worked great as a mobile office. We’re including a lot of extras with this like a PodiumPad, external mouse, and VGA adapter.

Updated: This PowerBook is sold as of Sunday, August 26th.


Sony Alpha SLR CameraSony alpha Digital SLR Camera
This great little digital SLR is really an amazing camera. Image stabilization, super-fast, and with a big memory card (we sprung for the 2GB card). We’ve been partnering with professional photographers on projects, recently, so no longer have a need for this and want it to find a good home.


Gone Again - For Good

Tuesday, May 29th, 2007 by Sam Costello

You may remember a few posts back at the end of last year about my departure from 3000k. Well, this is another one, but it’s more final.

I left 3000k as a full-time employee in December to pursue a career in writing. It’s gone pretty well so far - about as well as I could have hoped for in my first 6 months, actually. But when I left, I also left a number of long-term projects unfinished.

Because I didn’t want to let them languish, I stayed on at 3000k a couple days a week from January to May. Some of you heard from me in that time on various items.

As of today, I’m officially gone from 3000k. The projects that I had stayed for are either done or have progressed beyond where I can work on them directly. So this is, literally, my last hour at 3000k.

I’ve had a great three and a half years here, learned a huge amount, made many great connections, gained some terrific colleagues, and had fun. I’m looking forward to the next phase of my career and to watching 3000k grow.

I may still freelance on projects from time to time, so if you need writing, you may end up talking to me. Otherwise, as the saying goes, I’ll see you in the funny pages!

I.C.E.

Wednesday, March 28th, 2007 by Eric

We’re honored to be selected as a member of the inaugural Inner City Entrepreneurs Worcester class of 2007. Ali and Eric will be participating in this program over the course of the next nine months and will work together to build a growth plan and strategy to take 3000k through 2010.

The program offers four key components: classroom education, a peer-to-peer advice group, a professional services network, and one-on-one coaching. The goal of this program is to help provide a “streetwise MBA” to executives and key staff of Boston- and Worcester-based companies. Program participants tend to be post-startup stage firms that need to develop their human capital to continue growing.

We believe the success of 3000k is a result of our clients’ success - having strong sites, generating great results, and seeing the benefits of working with an integrated web provider. To continue enabling their success we’re reinvesting in our firm so we can offer better services from a better company. To this end we’re excited about joining I.C.E. and improving ourselves.

Huge thanks to Blue Cross and Blue Shield of Massachusetts, Citizens Bank, the Martin Luther King, Jr. Business Empowerment Center, members of various Massachusetts development organizations, and the other companies and individuals who have made I.C.E. possible. We’ll make you proud!

And, of course, thanks to our friend Jeff James at Red Galoshes for introducing us to the great people at I.C.E. and paving the way for us.

More about I.C.E.: www.innercityentrepreneurs.org
Red Galoshes: www.redgaloshes.com

Saying Goodbye to Patrick Coyle

Tuesday, March 27th, 2007 by Eric

Those of you reading this may be saying something similar to what we’re saying: Patrick, we hardly knew ya!

When we hired Creative Director Patrick Coyle away from Molecular in October, we knew we were getting a great talent. Unfortunately, we weren’t the only ones who knew it and Patrick has been hired away from us by an offer so overwhelmingly good he couldn’t refuse it.

Patrick has taken his experience, skills, and talent to TripAdvisor, a travel planning and review website that boasts partnerships with some of the biggest websites and travel companies around.

We’re sad to see Patrick go, of course, but wish him well. We’ll keep you posted about our search for new creative talent as it progresses. And this time, we’re keeping our new creative director a secret!

Reorganizing our Office

Tuesday, January 16th, 2007 by Eric

Our office covers about 900 square feet in two connected rooms. We’ve used the smaller room as a meeting area and the larger room as our ‘production’ area.
 
At four people this was an ideal layout, but as we grew to five, six, and now eight people, it got too tight. The proximity of our desks caused interruptions and productivity and personal satisfaction suffered. So we decided to rebuild our office.
 
We used a process for this that’s very similar to the problem solving we do to help clients rebuild their sites, create a strong brand, or fix a marketing problem.
 
Step 1: Define the problem + state your goals
We started by identifying the problems we wanted to solve: too many people pushed together in too little space. Our goals were to provide more personal space, promote collaboration, diminish interruptions, and provide room for growth without another major office overhaul.
 
Step 2: Do research + assess the situation
Insufficient planning can derail a project, so we started by collecting the details of our situation: the office dimensions, space needed for desks, tables, chairs, bookshelves, and the kitchen area. We then took stock of our technical needs and human needs, like who needed to collaborate most often, who needed open wall space for working files, etc. On top of all this we looked at the pathways people use to get through the office and the proximity key staff need to work together on tasks.
 
Step 3: Develop + refine the plan
Our assessment led us to a draft of a new layout. To test it, we considered different scenarios, such as client visits, staff growth, or new equipment. We made sure to allow access to the printers for those who use them most. We considered lighting and how windows reflect on our screens during the day, and where the power outlets and network drops are.
 
With this in mind, we refined our sketches to put the final, better plan in place.
 
Step 4: Plan the implementation
It’s important to not just construct a plan, but also to determine how it will be implemented. Order of operations (and delegating responsibilities) is especially important. We determined who would move the desks, run the network cables, clean up, set up the computers after the desks were in place, and store everything during our “temporary” state. We split the time for this over two days - the first phase (break down the existing office) would take place on Thursday afternoon, the second phase, clean and rebuild, for Friday from 3pm until it was done.
 
Step 5: Do it
After our planning was done, we executed our plans. It was easy and there were few problems to deal with because we had already thought through our tasks and goals.
 
Step 6: Reward success
To help make the transition more enjoyable we picked up two office presents to improve our environment. The first is an Air-O-Swiss humidifier. We find the cold, dry winters are a drag on our breathing and skin. With the Air-O-Swiss we’ll all breathe a little easier. 
 
Our second gift was a Keurig B70 Gourmet Brewing System. This is a great little device that makes single cups of coffee, tea, and hot chocolate. Perfect for us or clients, no clean up, and no extra coffee to throw away at the end of the day. And these presents to ourselves help make the work worth it — there’s a reward at the end.
 
Step 7: Evaluate + refine
Over the next couple of weeks we’ll see how things work and make adjustments. Maybe one desk will be too near a door, a trash can will be too far away from the Keurig, or the paper will be too far from the printers. We’ll tweak the new layout until it solves the problems that prompted the change.

These steps are important for any problem-solving project, be it an office reorganization or building a website. Define your goals and objectives, assess the situation, develop and refine your plan, execute, celebrate your success, and keep at it in the long term to make sure your plan works to solve the initial problems as well as possible.


Sam Costello staying on board Jan. – March 2007

Tuesday, November 28th, 2006 by Eric

A little while back, we posted to the blog and sent a letter to clients letting them know that Sam Costello ernding his tenure as a full-time 3000k employee on Dec. 8. We also said that he might be back in a part-time role for the first few months of 2007 to work on ongoing projects, see projects he’s managing to completion and to provide other help, as needed.

Well, the picture we now know for sure, and are glad to announce, that Sam will be with us for the first quarter of 2007.

He’ll be in the office Tuesdays and Fridays and will be managing projects, doing updates, and interacting with clients as he’s been doing for the last three years.

Though he won’t be in the office every day, nor be quite as large a presence as he’s been before, you’ll still be hearing from and working with him for at least the next few months.

We’re glad to hold onto him and are look forward to seeing him back in the office in January 2.

Saying Goodbye to Sam Costello

Monday, November 13th, 2006 by Eric

We’re sorry to announce that after three years at 3000k, Sam Costello will be leaving us on Dec. 8.

Sam is leaving us to pursue his first love, writing. Whether that takes him onto the shelves of your local Barnes and Noble or into the publishing world isn’t clear yet, but whatever direction his writing and his passion for it take him, we wish him all the best.

Sam gave us a substantial amount of notice, and thus we’ve been able to plan for it for a while. Since we’ve had this time to plan and adjust, the transition should be minor and clients should be largely unaffected - especially since we’ve had Christine on staff for a while now.

We’re sad to see Sam go, but wish him nothing but good luck.

But he may not be gone entirely! Depending on how quick his rise to literary superstardom is, he may continue with us through the first few months of 2007 as a part-time consultant, working on on-going projects, answering questions, and generally doing whatever else he can to help out.

We’ll let you know in the next week or two if you can still expect Sam to be around a bit longer.